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Alcohol and the Sullied Reputation of the World Health Organization

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Tom Wark's avatar
Tom Wark
Sep 22, 2025
∙ Paid

Perhaps one of the most discouraging developments over the past few years is the descent of the World Health Organization (WHO) into an organization that simply can’t be trusted to deliver sound, evidence-based, useful advice.

Having sunk to the trustworthiness level of alcohol wholesalers where authority and truth-telling are concerned, the WHO now must be fact-checked at every turn. This descent from authority to agenda-driven partisan is evident in its truly absurd claim that no level of alcohol consumption is safe. Had the WHO instead explained that excessive consumption of alcohol can lead to negative health outcomes, its reputation would have been safe.

Unless the WHO retracts its indefensible advice from 2023 on alcohol consumption, it will remain untrustworthy. Yet the WHO appears to be in the grip of a prohibitionist cabal set on not just discouraging even the most modest amount of wine consumption, but of punishing and sidelining the wine and alcohol industries altogether.

This preventable decline in the moral and scientific authority of the WHO is obvious to some. What’s dangerous, however, is that the lunacy of the WHO’s stance on alcohol consumption is not clear to most.

It’s in this context that I want to draw the attention of my readers to the work of Dr Erik Skovenborg, a Dane who has committed significant time to studying the health implications of alcohol consumption. In particular, it is Dr. Skovenborg’s articles in World of Fine Wine that help focus attention on the disingenuous efforts of the World Health Organization and its crusade to undermine the alcohol industry and moderate wine consumption.

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