Thanks for bringing this up, and excellent points! I recently saw a flash sale for an Idaho wine and my first thought was: Idaho?!? I had zero idea they made wine in Idaho, let alone wine worth selling nationwide. But if there's one thing I've learned lately with trying my first wines from Michigan, Virginia, and New York, is that the wine world is bigger than I ever realized. And I do hope local governments can realize that they're sitting on their own respective "wine countries", and assist their local wineries to build tasting rooms, become a part of wine tours, draw wine country maps, etc.
We're getting close to the point where someone could drive cross country, coast to coast, and never enter a State that didn't have an up-and-coming wine industry. Now THAT would be an wine tour for the books!
Dave, you are absolutely correct. Numerous states are making fabulous wine with winemakers 100% dedicated to the craft. It is amazing. But if they want to grow and grow outside their local area, they best find a way to do sustained marketing. The upside is huge. Thanks as always for reading and commenting.
Thanks for bringing this up, and excellent points! I recently saw a flash sale for an Idaho wine and my first thought was: Idaho?!? I had zero idea they made wine in Idaho, let alone wine worth selling nationwide. But if there's one thing I've learned lately with trying my first wines from Michigan, Virginia, and New York, is that the wine world is bigger than I ever realized. And I do hope local governments can realize that they're sitting on their own respective "wine countries", and assist their local wineries to build tasting rooms, become a part of wine tours, draw wine country maps, etc.
We're getting close to the point where someone could drive cross country, coast to coast, and never enter a State that didn't have an up-and-coming wine industry. Now THAT would be an wine tour for the books!
Dave, you are absolutely correct. Numerous states are making fabulous wine with winemakers 100% dedicated to the craft. It is amazing. But if they want to grow and grow outside their local area, they best find a way to do sustained marketing. The upside is huge. Thanks as always for reading and commenting.